Landmark Hospitality Holding Investment Co. LLC, a company incorporated under the laws of Dubai, United Arab Emirates (referred to herein as "Fitness First", "we", "our" or "us") is committed to protecting your privacy online. This Privacy Policy discloses the privacy practices for participating websites of Fitness First and its affiliated Landmark Group Entities, and their related sub-domains, sites, services and tools, or any successor site (jointly or severally referred as "Participating Website", as the context so require). The number of Participating Websites may also vary in the course of time. This Privacy Policy (the "Privacy Policy") describes the ways in which we collect, store, use and protect the information collected due to your use of Participating Website. By providing us with your information on the website and mobile applications, you expressly consent to us processing your personal information in accordance with the terms of the Privacy Policy.PLEASE READ THIS PRIVACY POLICY CAREFULLY. BY ACCESSING OR USING OUR WEBSITE, MOBILE APPLICATION AND PARTICIPATING WEBSITE, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTAND, AND AGREE TO BE BOUND TO ALL THE TERMS OF THIS PRIVACY POLICY AND OUR PARTICIPATING WEBSITE TERMS OF USE. IF YOU DO NOT AGREE TO THESE TERMS AND CONDITIONS SET FORTH IN THE PRIVACY POLICY, EXIT THIS PAGE /MOBILE APPLICATION AND DO NOT ACCESS OR USE THE WEBSITE/ PARTICIPATING WEBSITE. If you still have any questions, please contact us directly at support@fitnessfirst-me.com, and we will be pleased to assist you with your concerns.

1.    YOUR EXPRESS CONSENT TO COLLECTION & USE OF INFORMATION

We collect information when you register online or update your account, log-in, place an order, communicate with our customer service representatives, shop online, request a catalog, opt-in to receive our e-mails, participate in a contest, promotion or survey or join our social networking sites. We may also collect information from you in our stores or through our catalogs or other marketing material. By visiting our Website mobile application and participating website, submitting information, using our services, purchasing any products and /or accepting the Terms of Use & Privacy Policy, you unconditionally grant your consent to Fitness First to collect, retain, use and disclose your other personal information including not limited to your name, email address , addresses, telephone contact numbers, date of birth and transaction details etc. as well as demographic, transactional and profile data such as IP address, internet domain or browser, referrer or user agent information or other relevant information that we use as part of our data collection process on the Web Sites/Apps or via the Other Channels, such as the use of cookies or certain other information you may provide to us, etc. ("Personal Information") and consent to collect, retain, use and disclose above information for the following purposes:

  • To ensure the efficient running of the website and mobile application
  • To provide information about the products
  • To develop/offer new products and services
  • For accounting and audit purposes
  • For marketing and market research and analysis purposes
  • To send you communications (or to contact you) via SMS, email, push or any other channel about promotions, services, products and facilities offered by Fitness First.
  • To provide you with offers (including for financial products and/or services), personalized services and recommendations and improve your experience on our website and mobile application.
  • To operate, evaluate and improve our business, website and mobile application.
  • To generate aggregated data to prepare insights to enable us to understand customer behavior, patterns and trends with a view to learning more about your preferences or other characteristics.
  • To provide privileges and benefits to you, marketing and promotional campaigns based on your profile.
  • In connection with loyalty programs owned and operated by us or by other Landmark Group Entities.
  • To communicate with you (including to respond to your requests, questions, feedback, claims or disputes) and to customize and improve our services.
  • To enhance your shopping experience and bring you access to membership programs, rewards and offers across Fitness First and Landmark entities.
  • To enforce the terms of use of our website and mobile application.
  • To protect against and prevent fraud, illegal activity, harm, financial loss and other legal or information security risks; and serve other purposes for which we provide specific notice at the time of collection, and as otherwise authorized or required by applicable law.
  • For shipment and delivery of products and services.

2.    DATA SHARED BY YOU

Fitness First may collect your Data in several ways from your use of our stores, website or mobile application. For instance:

  • when you register with us to receive our products and/or services.
  • when you conduct a transaction with us or attempt a transaction at our stores, on our website or mobile application.
  • when you complete surveys conducted by or for us.
  • when you elect to receive any communications (including promotional offers) from us.
  • from the information gathered by your visit to our stores, website or mobile application.

3.    SHARING OF DATA

We will not sell your Personal Information to third parties. We may, however, share selected customer information with the following third parties:

  • Our group companies
  • Our franchisors
  • Service Providers- Examples include storing and analyzing Data, protecting and securing our systems, providing search results and links, providing customer service, credit analysis, processing your information for profiling, user analysis, Software service providers and payment processing, warehousing service providers and delivery companies for the purposes of processing your payment and managing your order, including delivery and returns and in such circumstances these Service Providers will be provided access to only such Personal Information required to fulfill their functions (and only on the agreement that they not use your Personal Information for any other purposes)
  • Sourcing partners and supplier of products and services. 
  • Purchasers and their advisors following a sale of all or part of our business, so that they can continue to provide services to you
  • Third party databases to which Fitness First and/or one of our brands subscribes
  • government bodies or other authorities if necessary to comply with regulations or law or to assist with law enforcement, or to protect our property and other rights
  • Agencies who help us collate statistics about site traffic, sales, demographics and other commercial information to enable us to tailor the services we provide to you and other customers
  • Purposes intended to deliver publications to you, verify your account information, verify access to publications, determine whether you meet the minimum system requirements for use of the Service, provide you tailored content and instructions, targeted promotions, provide customer support, and seek your input regarding Fitness First and/or the Participating Website
  • We will retain your Personal Information for as long as it is legally required, and to support the business purposes for which it was obtained - we will then dispose of it promptly and securely.

4.    DATA THAT IS COLLECTED AUTOMATICALLY 

 

  • We automatically collect some information when you visit our website or use our mobile application. This information helps us to make improvements to our content and navigation. The information collected automatically includes your IP address.
  • Our web servers or affiliates who provide analytics and performance enhancement services collect IP addresses, operating system details, browsing details, device details and language settings. This information is aggregated to measure the number of visits, average time spent on the site, pages viewed and similar information.  Fitness First uses this information to measure the site usage, improve content and to ensure safety and security, as well as enhance performance of our website or mobile application.
  • We may collect your Data automatically via Cookies, pixels and similar technologies in line with settings on your browser. For more information about Cookies, please see the section below, titled "Cookies".

5.    WHAT DATA WE COLLECT ABOUT YOU

The Information we collect about you may be broadly described in following categories:

  • Personal Information: Your name, address, phone number, email address, user name, password, billing and credit card information, order history, feedback, IP address and location, digital device name, type and configuration, details relating to your download of Publications via the Service (including details relating to the time of the download, any interruptions, and the success or failure of the downloads), the URL from which you accessed the Participating Website, demographic information, and other such 'Personal Information'.
  • General Information: We also receive more general information from you as a result of your visits to, and use of, the Participating Website. This general information does not identify you personally, and can include information such as your IP address, the length of time you spend on the Participating Website, your browsing history, and other such 'General Information'.
  • Transaction information: the date of the transaction, total amount, transaction history and preferences and related details. Your reviews, feedback and opinions about our products, and services.
  • Product and service information: Your account membership number, registration and payment information, and program-specific information, when you request products and/or services directly from us, or participate in marketing programs.
  • Loyalty programme information: your loyalty membership information, account details, profile or password details. We do not collect any sensitive data from you for any purpose whatsoever.

6.    MARKETING OPT-IN AND OPT-OUT PROVISIONS

When you register at Fitness First, you are consenting to receiving promotional communication from us. You have the option to opt-out or unsubscribe from our marketing communications for products, new products, offers and promotions. If any user who receives an e-mail from the Site or SMS or any other channel would prefer not to receive marketing related communications in the future, you can do so by following the OPT -OUT instructions in the e-mails or SMS or any other channel. In addition, at any time you may access the OPT OUT section on the Site and choose to unsubscribe (opt-out) or send an e-mail to our customer care - support@Fitnessfirst-me.com. We will make commercially reasonable efforts to implement your opt-out requests promptly, but you may still receive communications from us for up to ten business days as we process your request.

7.    PROTECTION OF PERSONAL INFORMATION:

 

  • We store all Personal Information on a secure server and we seek to use procedures designed to protect Personal Information from accidental or unauthorized access, destruction, use, modification or disclosure. We will seek to ensure that your Personal Information is kept confidential and secure in accordance with this Privacy Policy, and that the appropriate technical and organizational measures to prevent unlawful or accidental destruction, accidental loss, unauthorized disclosure or access or other unlawful forms of processing are implemented. Although we will strive to take commercially reasonable security precautions regarding all Personal Information, visitors or users to the Web Sites/Apps acknowledge and agree that Fitness First does not control the transfer of information or data via the Web Sites/Apps or over any other electronic facilities or media.
  • We take all steps reasonably necessary to protect against the unauthorized access, use, alteration, disclosure or destruction of Personal Information. If Fitness First is sold to a third party, or Fitness First otherwise becomes subject to a merger, consolidation or acquisition, it would become necessary for us to transfer your Personal Information to a third party, and in such case Fitness First would require that the third party handles your Personal Information with no less care than taken by us.
  • To keep your Personal Information safe, we ensure that sensitive and private data exchanges between you and Participating Website happen over a Secure Sockets Layer (SSL)-secured communication channel and are encrypted and protected with digital signatures. SSL-secured communication channels are specially designed to protect personal and sensitive information (payment details), which is sent over the internet.

8.    YOUR RIGHTS AND CHOICES

When we process Data about you, we do so with your consent and/or as necessary to operate our business, meet our contractual and legal obligations, protect the security of our systems and our customers, or fulfil other legitimate interests Of Fitness First as described in this Privacy Policy. You have the following rights in relation to your personal information and you can exercise it by submitting a request support@Fitnessfirst-me.com below.

  • Right to Access, Review, Modify and Delete
  • Right to Correction
  • Right to Withdraw Consent

It is important that the Data we hold about you is accurate and current. Please keep us informed if your personal information changes during the period for which we hold it.

9.    TREATMENT OF GENERAL INFORMATION

Fitness First also collects your General Information to allow us, amongst other things, to better understand our users and improve the layout and functionality of the Website. Fitness First may use and disclose anonymous information, including aggregate anonymous information derived from your Personal Information, to inform publishers, partners, trusted affiliates, advertisers, and other interested parties as to the usage habits or characteristics of Fitness First's customer base, and to serve any other business purposes.

10.    COOKIES

 

  • Fitness First may use cookies, or other technologies, to remember Personal Information or General Information when you use the Participating Website. Cookies are small files or records that Fitness First may place on your web browser for collecting information about your activities on the Participating Website, preparing reports, assessing trends, in order to determine relevant interest-based advertisements to serve the customers and otherwise monitoring the way in which the Participating Website is being used. Fitness First may also use services hosted by third parties, to assist for these matters which may collect information, such as your IP address, sent by your browser or via cookies.
  • This is intended to enhance convenience for you, and to assist Fitness First to run an efficient operation. The use of cookies is relatively standard. Most browsers are initially set up to accept cookies. However, if you prefer not to store cookies, you can choose to:

a.    not use Participating Site b.    set your browser to notify you when you receive a cookie c.    set your browser to refuse to accept cookies d.    delete our cookies after visiting Participating Site e.    browse our site using your browser’s anonymous usage setting

By accepting the Terms, you confirm your consent to Fitness First's use of cookies, and other such technologies, for these purposes. Any information that we collect and store that is personally identifiable is protected using appropriate means, and although Fitness First does so, it will not be held responsible for any unauthorised access by third parties. The Participating Website may contain links to other websites. Please be aware that Fitness First is not responsible for the privacy practices of third-party websites (Participating Websites excluded) not operated by Fitness First, and cannot guarantee the security of any of your Personal Information collected there. Fitness First encourages you to read the privacy statements of each and every third-party website that collects your Personal Information.

11.    CHANGE IN THE PRIVACY POLICY

Changes in law or changes in Fitness First’s business may require changes to be made to the terms of this Privacy Policy from time to time so Fitness First encourages you to review this Privacy Policy periodically for any such changes. It is your responsibility to carefully read, agree with the Privacy Policy on each occasion you use the Participating Website and your continued use of the Participating Website shall signify your acceptance to be bound by the latest Privacy Policy. If you have any questions or feedback about the Privacy Policy, contact us at support@Fitnessfirst-me.com

12.    LIMITATION OF LIABILITY

In no event will Fitness First, its affiliates, partners, and their respective employees, officers, directors or insurers be liable to you or to any other person for any costs, damages (including any special, incidental, exemplary, indirect or consequential damages), or liability of any nature, arising or resulting from the collection, use, transfer, processing or storage of personal information obtained by us and resulting from your access to and use of the web sites/apps or collected via the other channels.

13.    GOVERNING LAW & JURISDICTION

This privacy policy will be governed by the laws of the relevant country in which your personal information is registered with Fitness First (“the applicable territory”). for the avoidance of doubt, the relevant applicable territory may only include those countries in which Fitness First operates stores or the websites/apps as the case may be. the exclusive jurisdiction for any claim, action or dispute with Fitness First under this privacy policy will be in the appropriate courts of the applicable territory.