Saudi Arabia, February 2017: The Middle East’s largest fitness brand has confirmed the launch of ladies only clubs, coming soon in the Kingdom of Saudi Arabia. This revolutionary announcement is set to make an enormous impact on the female population of KSA, as Fitness First opens its first ladies only club in the region, to complement the existing portfolio of Men’s clubs.
Fitness First already has a successful network of Male only clubs and is extremely excited to expand further into KSA, with the enormously anticipated launch of female only clubs in line with new regulations issued by the General Authority for Sports. The region’s largest fitness brand will be bringing a host of its internationally qualified female personal trainers to train ladies in the Kingdom, as well as offering some of its most sought after classes, including BodyPump, Zumba and RPM and exclusive innovations such as 6D and MYZONE. Women can also benefit from using other Fitness First ladies only clubs in other countries when they travel.
Fitness First Ladies only gyms have won multiple awards in the region and have been rated ‘Best Ladies Only Facility in the UAE’. With a network of successful Ladies Only facilities across the UAE, Bahrain, Qatar, Jordan and Kuwait, Fitness First is looking to further expand on the success of ladies only training facilities in the GCC, which now include KSA.
Fitness First is opening its doors to support the female community within KSA with best in class health and fitness facilities and to help educate the community on the importance of a healthy, active lifestyle. This follows Saudi Arabia’s vision for 2030 to increase the ratio of individuals exercising at least once a week from 13% of population to 40%.
George Flooks, Fitness First COO said, ‘Fitness First are excited to be bringing ladies only gyms to the Kingdom Of Saudi Arabia. Our concept will have over 70 GX classes a week and will be purpose built for ladies. Fitness First will bring the most talented and highly qualified staff in the region to the Kingdom, together with the best experience for ladies. Our clubs will be designed for exercise, comfort, a great social environment and convenience. We will also ensure all of our clubs have Arabic speaking female staff to ensure we have the best connection with our members.’
Fitness First is looking to open it’s first ladies own gym in the Kingdom Of Saudi Arabia in 2017.