fitness first reps awards

The global brand received numerous awards, firmly cementing its leading presence in the UAE’s fitness industry

Dubai, UAE, 10th February 2023: Fitness First, one of the world's leading health and fitness chains, has been recognised with several prestigious awards at the United Arab Emirates’ 2023 REPs Industry Awards. The event is known for honouring businesses and excellence within the country’s fitness sector.

Fitness First led its competitors in two of the most reputable award categories, ‘Club of the Year’ and ‘Ladies Only Facility of the Year’ – a testament to the organisation’s commitment to its patrons.

The global brand also dominated in the Group Exercise and Fitness Manager space scooping both first and second place in each category. It’s unique use of technology and employment of the Fitness First MENA app also earned it a second-place spot in the ‘Technology, Events, and Service’ category.

Various members of Fitness First’s staff were also awarded at the event, with Jagan Laudia, who placed first, and Enelita Seneviratne, who was named runner up, taking the top two spots in the ‘Unsung Hero of the Year’ category.

The brand maintained its presence at the helm of both club space and leadership awards, highlighting its forward-thinking ethos and dedication to providing value and nothing but the best fitness experience to customers and staff alike.

Commenting on the group’s success, George Flooks, Chief Executive Officer, said: “It has been such a privilege to see Fitness First excel at the REPs Industry Awards.”

“It’s a true reflection of the brand’s ability to provide consistent value, both to customers and to loyal staff members. As we continue to lead in the UAE’s health space, we look forward to a future of cutting-edge fitness products and enhanced club environments.

Making health convenient is at the heart of everything we do, and we can’t wait to see Fitness First – and all our patrons – go further in life.”


The complete list of awards received by Fitness First at REPs 2023 included:

  • Club of the Year, First Place – Fitness First DIFC
  • Ladies Only Facility of the Year, First Place – Fitness First Zero 6 Mall
  • Group Exercise Instructor of the Year, First Place – Andrea Giovannini
  • Group Exercise Instructor of the Year, Runner Up – Carlos Alberto D’avila
  • Fitness Manager of the Year, First Place – Diogo Leite
  • Fitness Manager of the Year, Runner Up – Fabio Costa
  • Unsung Hero of the Year, First Place – Jagan Laudia
  • Unsung Hero of the Year, Runner Up – Enelita Seneviratne
  • Super Club of the Year, Runner Up– Fitness First Mirdif City Centre
  • General Manager of the Year, Runner Up – David Nascimento
  • Best use of Technology in a Gym, Runner Up – Fitness First MENA app
  • Best Group Fitness Class Experience, Runner Up – Yoga First
  • Yoga Teacher of the Year, Runner Up – Christina Clarin
  • Best Front-of-House Reception Team, Runner Up – Fitness First Abu Dhabi Mall

Fitness First’s approach to accessible, world-class health facilities reflects the brand’s investment into its customers’ wellness journeys. The fitness chain is known for its innovative and ever-evolving ability to adapt to changing demands, catering to a wide range of groups within the UAE’s fitness space. To learn more about Fitness First and its offerings, please visit

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